Molino — Identity, v1 Sourdough bakery · Valencia
molino SOURDOUGH · STONE-MILLED · VALENCIA molino SOURDOUGH · STONE-MILLED · VALENCIA
01 — The mark

A millstone, seen from above, with a grain at its heart.

Molino means “mill”. The symbol is the face of a dressed millstone: eight harps of furrows cut the way millers have cut them for centuries, so the flour leaves the stone in a spiral. In the eye, where grain enters, sits a single wheat kernel. The bakery’s whole story — whole grain in, flour out, bread at the end — in one round shape that also works as a stamp on a paper bag.

02 — On dark

Reversed and on colour.

On Rye, everything goes Flour — a single colour, no orange. On Ember and Crust the lockup stays one colour too, so it can be screen-printed, stamped or burned onto a wooden peel.

molino SOURDOUGH · STONE-MILLED · VALENCIA
molino
molino
03 — Icon & seal

Small enough for a tab, round enough for a stamp.

Below 48px the furrows are redrawn: eight heavy cuts instead of thirty-two fine ones, a bigger eye, no grain. The seal wraps the stone in a ring of text for bags, stickers and the wax-paper wrap.

MOLINO · SOURDOUGH BAKERY · VALENCIA · MILLED IN HOUSE ·
App · 96
48
32
16
Dark
Molino — Sourdough, Valencia

Icon ground is always Ember or Rye, never transparent — at 16px the colour does the recognising.

04 — Palette

Flour, crust, and one Valencian orange.

Mostly Flour and Rye. Ember is the only loud colour and is used for one thing per surface: the mark, a price, a door.

Flour#F4EDE1Ground. Paper, walls, page.
Crumb#E6D9C3Panels, bags, wrap.
Ember#C8562AThe mark. One per surface.
Crust#8C4A22Seal, stamps, kraft print.
Stone#6E6A62Secondary text.
Rye#1F1A16Text, dark ground.
05 — Typography

A warm serif, a plain sans, a miller’s stencil.

Young Serif carries the name and the headlines — heavy, round-shouldered, a little old-fashioned, like a bakery sign painted by hand. Hanken Grotesk does the working text. IBM Plex Mono, in spaced capitals, is for labels: flour type, hydration, bake times.

DisplayYoung Serif · Regular
molino

Our flour is milled every morning, a few metres from the oven.

TextHanken Grotesk · 400/500
Aa Bb 0123

Whole-grain spelt and Valencian wheat, stone-milled on site and fermented for 36 hours. Open Tuesday to Sunday from 8:00.

LabelIBM Plex Mono · 500
Spelt · 78% · 36 h
06 — In use

On the bag, on the window.

molino
Stone-milled sourdough
Valencia
Today’s mill · Thursday

Whole spelt, milled at 6:10 this morning.

Loaves out of the oven from 9:00. When the stone stops, we stop baking.

Molino · Valencia Identity sheet, v1 — 2026